Next Generation Trade Intelligence Portal

Your online guide

Step 4: Usability and functionalities

Step:04 - Usability and functionalities
Type: Learning points

Usability is like oxygen – you never notice it until it is missing… But, don’t worry. We give you tips and guidelines to come up with an interface and interaction design with effective calls to action, navigation and key functionalities. A positive user experience guaranteed.

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Step 3: Content and formats

Step:03 - Content and formats
Type: Learning points

Effective content? There is no alternative. It has to be Interactive, mobile friendly and visual. Less is more! Learn how value added content, focused on opportunities, and infographics and video formats, will contribute to higher customer satisfaction.

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Step 2: Strategy

Step:02 - Strategy
Type: Learning points

You may have a portal, but do you also have a portal strategy that is prominently interlinked with your organizational strategy and service portfolio? Learn how to define your ambition level, scope and priorities, target audience, resources and strategic partners.

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Step 1: Situational assessment

Step:01 - Situational assessment
Type: Learning points

Considering an upgrade of your trade intelligence portal? But wondering where to start…? We guide you to evaluate your portal performance, benchmark against other information providers and determine your added value!

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